Beer and Wine label design and photography
Social Media Campaign
Logo Variations
This project was inspired by April Greiman's work and uses the language of digital revolution to speak to a community of misunderstood youth.
Greiman leaned into the early technology aesethetic that came from the invention of the first computer. I wanted to take something that is traditionally seen as niche and make it into something that is perceived as cool and welcoming to all personality types. This brand identity largely references Y2K asthetic.